bally’s las vegas history
| Location | Corner of South Las Vegas Blvd and Flamingo Road |
|---|---|
| Original Site Of | MGM Grand Hotel and Casino (1973) |
| Rebranding Date | 8 Apr 2023 |
| New Brand Name | Horseshoe Las Vegas |
| Reason For Rebranding | 10th Horseshoe-branded property in the country |
| Previous Brand Start | Bally’s |
| Previous Brand End | 1989 |
| New Home Location | Las Vegas |
| New Focus | Casinos |
| Fire Event Date | November 21, 1980 |
| Fire Event Details | Casino restaurant fire that killed 85 guests |
| Acquisition By | Bally Manufacturing |
| Current Owner | Twin River Worldwide Holdings |
| Current Name | Bally’s Corporation |
| Acquisition Date | 2020 |
| Brand License Holder | Caesars |
| Brand Sale Agreement | Perpetual license to use the brand at its Las Vegas Strip property |
| Brand Name Change | From Bally’s to Horseshoe Las Vegas |
| Property Acquisition | Tropicana Las Vegas |
| Previous MGM Grand Event | Largest Hotel and casino in the world at the time of acquisition |
MGM Grand’s Historical Significance
| Location | Historical Significance |
|---|---|
| Bally’s Hotel and Casino | Corner of South Las Vegas Blvd and Flamingo Road |
| Original site of MGM Grand Hotel and Casino in 1973 | |
| Rebranded as Horseshoe Las Vegas | 10th Horseshoe-branded property in the country |
| Started with Binion’s downtown | Rebranding to Horseshoe announced in January |
| Full property renovation to include Horseshoe look with tooled leather, dramatic colors, and gold horseshoe iconography | Poker room features a new design |
Bally’s Renovation Plans
| Location | Corner of South Las Vegas Blvd and Flamingo Road |
|---|---|
| Original Site Of | MGM Grand Hotel and Casino (1973) |
| Rebranding Reason | Became the 10th Horseshoe-branded property in the country |
| New Home In | 1989: Moved to a new home in Las Vegas |
| Focus On | Casinos |
| Fire Event | MGM Grand fire on November 21, 1980 |
| Largest Hotel At Time | MGM Grand was the largest Hotel and casino in the world |
| Acquisition By | Bally Manufacturing was a major coup |
| Redevelopment Plans | Multimillion-dollar redevelopment plans |
- Tropicana property
- Potential site for new stadium: Tropicana property
- Agreement reached: Oakland A’s reached an agreement with Bally’s and GLPI
- Demolition of Tropicana: Demolish the Tropicana for redevelopment
- Stadium location: Nine acres
- New casino resort name: Bally’s Las Vegas
- New casino resort features: 1,500 rooms
- Previous rebranding plan: Rebrand the Tropicana as a Bally’s property
- Stadium cost: $1.5 billion
- Public finance package: Up to $380 million approved
- MLB approval: Oakland A’s relocation to Las Vegas approved
- Stadium construction start: April 2025
- Stadium completion: January 2028
- Bally’s debt status: More than $3 billion in long-term debt as of April 2024
- Focus on gaming projects: Focusing on other gaming projects
- New resort construction: Construction of the new resort could begin during the stadium’s construction or at a later point
- Partnership with another operator: May partner with another resort operator to begin the project sooner
Bally’s Rebranding to Horseshoe
| Location | Corner of South Las Vegas Blvd and Flamingo Road |
|---|---|
| Original Site Of | MGM Grand Hotel and Casino (1973) |
| Rebrand Date | 8 Apr 2023 |
| New Brand Name | Horseshoe Las Vegas |
| Brand Lineage Starting From | Binion’s |
| Bally’s History | Moved to a new home in Las Vegas in 1989 |
| Focus On Casinos | Cemented with a focus on casinos |
| MGM Grand Event | Fire on November 21, 1980 |
| MGM Grand Acquisition By | Bally Manufacturing |
| MGM Grand At Time Of Acquisition | Largest Hotel and casino in the world |
| Las Vegas Strip History | The MGM Grand was a major coup in the history of the Las Vegas Strip |
| Rebrand To Bally’s Date | Set to officially launch on Dec. 15, 2022 |
| Current Status Of Signage | Exterior marquee still under construction and signage unchanged outside the Horseshoe Las Vegas |
Why Was Bally’s Rebranded as a Horseshoe?:
The Horseshoe Las Vegas is the 10th Horseshoe-branded property in the country. And of course, that lineage started downtown with Binion’s.